NIIGATA

Niigata

Niigata Prefecture is located in central Japan, facing the Sea of Japan. Abundant in nature and offering a great variety of scenery, from mountains to islands, it is a wonderful location off-the-beaten track for those who want some change from Japan's busy, urban centers. The hub of the region and coastal city Niigata City is famous for its fresh seafood and its huge aquarium. Another highlight of Niigata Prefecture is Sado Island with its many bays and caves, nature reserves and natural hot springs (onsen). It can be accessed by boat from Niigata Port. If you are more interested in mountains, hiking and winter sports, you may want to check out the Echigo region for traveling.

Spots in this area(39)

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Kitazawa Flotation Plant

Niigata

Kitazawa Flotation Plant

Moss-cloaked war-era ruins lit up like a Ghibli fever dream.

Beautiful SceneryHistory
Shionomichi Trail (Salt road)

Niigata

Shionomichi Trail (Salt road)

120km where a warlord once sent salt to his sworn enemy.

HistoryOutdoor Activities
Rinsenji Temple

Niigata

Rinsenji Temple

The boy who became Kenshin spent seven years praying within these walls.

HistoryArt & Architecture
Kasugayamajo Castle Ruins

Niigata

Kasugayamajo Castle Ruins

Stand where Uesugi Kenshin plotted wars, sea wind still sharp.

Culture ExperienceHistory
Tsubame Onsen

Niigata

Tsubame Onsen

Free milky-white pools at 1,160 m, with Mt. Myoko dead ahead.

Onsen(Hot Springs)
Takada Castle Ruins Park

Niigata

Takada Castle Ruins Park

4,000 cherry trees blaze at night beside a lit castle keep.

Beautiful SceneryOutdoor Activities
Ponshukan Sake Museum (Nagaoka)

Niigata

Ponshukan Sake Museum (Nagaoka)

111 Niigata sakes, one coin, zero steps outside the station.

Culture ExperienceFood & Drink
Shukunegi

Niigata

Shukunegi

Shipwrights built these tilting two-story homes — then the sea swallowed the tr…

Art & ArchitectureHistory
Hoshitoge Terraced Rice Paddies

Niigata

Hoshitoge Terraced Rice Paddies

At dawn, still water turns each paddy into a mirror of sky.

Beautiful SceneryInsta-worthy
Nishikigoi Village (Nishikigoi no Sato)

Niigata

Nishikigoi Village (Nishikigoi no Sato)

Feed living jewels at the world's only koi exhibition pond.

EntertainmentBeautiful Scenery
Roadside Station Tsubamesanjo Regional Products Center

Niigata

Roadside Station Tsubamesanjo Regional Products Center

Pick your blade from 500 knives, forged in Japan's metal capital.

EntertainmentFood & Drink
Teradomari Fish Market Street (Sakana no Ameyoko)

Niigata

Teradomari Fish Market Street (Sakana no Ameyoko)

Grilled squid in hand, haggling fishmongers loud on the Sea of Japan coast.

Food & Drink
Shirone Kite Museum

Niigata

Shirone Kite Museum

Where giant kites duel over rivers — and you can build one too.

Culture Experience
Sennenzake Kikkawa

Niigata

Sennenzake Kikkawa

A 130-year-old merchant house where 1,000 salmon hang in silence.

Food & Drink
Shimizuen Garden

Niigata

Shimizuen Garden

A pond hand-scripted in cursive 'water' by an Edo-era lord.

Art & ArchitectureBeautiful SceneryCulture Experience+1
Shibatajo Castle

Niigata

Shibatajo Castle

Cherry blossoms flush the stone walls of Niigata's last Edo castle.

Art & ArchitectureHistory
Niigata Senbei Okoku

Niigata

Niigata Senbei Okoku

Flip, paint, and season your own rice cracker fresh off the grill.

EntertainmentFood & DrinkShopping
Niigata Furusato Village

Niigata

Niigata Furusato Village

Thirty towns' worth of sake, rice, and fish under one roof.

EntertainmentFood & DrinkBeautiful Scenery
Niigata Saito Villa

Niigata

Niigata Saito Villa

A Taisho-era merchant lord's garden, lit by autumn fire at dusk.

Art & ArchitectureBeautiful SceneryCulture Experience+1
Kikusui Brewery Garden

Niigata

Kikusui Brewery Garden

A zen rock garden once hidden from the brewery's own workers.

Beautiful SceneryInsta-worthy
Kikusui Sake Brewery

Niigata

Kikusui Sake Brewery

Free pours from a brewery born in 1881, fueled by Niigata snow-rice.

Culture ExperienceFood & Drink
Kikusui Sake Culture Institute

Niigata

Kikusui Sake Culture Institute

60,000 sake treasures buried quietly beneath a Niigata forest.

Culture ExperienceArt & Architecture
Kiyotsukyo Gorge

Niigata

Kiyotsukyo Gorge

A mirror pool at a tunnel's end reflects ancient volcanic cliffs.

Beautiful SceneryOutdoor Activities
Yahiko Koen Park

Niigata

Yahiko Koen Park

Fireflies in summer, 1,000 cherry trees in spring, lit maples in fall.

Beautiful SceneryOutdoor ActivitiesInsta-worthy

Frequently asked questions

What is Niigata known for?
Niigata Prefecture is located in central Japan, facing the Sea of Japan. Abundant in nature and offering a great variety of scenery, from mountains to islands, it is a wonderful location off-the-beaten track for those who want some change from Japan's busy, urban centers. The hub of the region and coastal city Niigata City is famous for its fresh seafood and its huge aquarium. Another highlight of Niigata Prefecture is Sado Island with its many bays and caves, nature reserves and natural hot spr…
Where is Niigata?
Niigata is an area in NIIGATA, Japan.
What are the best places to visit in Niigata?
WOW U lists 39 spots in Niigata. Popular spots include Kitazawa Flotation Plant, Shionomichi Trail (Salt road), Rinsenji Temple, Kasugayamajo Castle Ruins, Tsubame Onsen.
What is WOW U?
WOW U is a booking platform that connects travellers directly with local guides in Japan, called Locals. You book, message your Locals host and pay on WOW U, and every experience can be reviewed afterwards. More than 6,100 Locals are registered on WOW U. Reviews left by travellers average 4.7 out of 5.